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Delta Dental of Washington Digital Marketing Business Analyst Intern in SEATTLE, Washington

Digital Marketing Business Analyst Intern CATEGORY: Marketing and Communications REQUISITION NUMBER: DIGIT001260 LOCATION: Seattle, WA 98109, USA

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Digital Marketing Business Analyst Intern

Job Category: Marketing and Communications

Requisition Number: DIGIT001260

 

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Posting Details

- - Posted: May 6, 2024

  • Full-Time

  • Hybrid

  • Locations

    Showing 1 location

    Seattle 400 Fairview Ave N Suite 800 Seattle, WA 98109, USA

    Seattle 400 Fairview Ave N Suite 800 Seattle, WA 98109, USA

Job Details
Description

Join Delta Dental of Washington or Arcora Foundation as a Digital Marketing Business Analyst Intern this summer and make a direct impact to help all Washingtonians' healthy smiles!

Delta Dental of Washington is the largest Washington State dental benefits provider and is part of the largest dental benefits organization in the nation, Delta Dental, covering 80 million Americans.

Arcora Foundation, funded by Delta Dental of Washington is dedicated to improving health equity by partnering with communities to prevent oral disease, transform health systems and increase access to dental care.

We unite around a singular vision that all people will enjoy good oral and overall health, with no one left behind. We succeed because of a shared commitment to a set of values that guide everything we do -- for our customers, for our communities, and for each other. We are Accountable. We lean in with Courage. We stay Curious. We are Inclusive. We act with Integrity.

This non-exempt internship pays an hourly rate of $25.00 and is full-time (40 hours per week) Monday through Friday. Interns are required to have flexibility to work during our normal business hours (8 am to 5 pm, M-F) Typically interns are required to work onsite from our Seattle office every Tuesday, with the flexibility for remote work other days depending on department needs.

This internship sounds exciting to you if you're interested in spending your summer:

  • Turning manual data analysis and reporting into flexible and automated insights and performance monitoring.
  • Learn how to use Google Analytics 4
  • Build automated reports and visualization through Tableau.
  • Conducting gap analysis, funnel analysis, and metric analysis on the Marketing team's reporting needs.
  • Experience applying digital Marketing platforms and technology in a corporate setting.

Internship Responsibilities: The list of responsibilities listed is not intended to be comprehensive. Washington Dental Service and its affiliates, including Delta Dental of Washington and Arcora Foundation reserve the right to change the responsibilities at any time with or without notice.

  • Interpreting data, analyzing market trends, and providing actionable insights to optimize our clients' digital marketing campaigns.
  • Own a gap analysis on our current capabilities within GA 4 (tagging at the page/call to action level)
  • Build automated reports and visualizations that could be distributed across the team through e-mail or dashboards built in GA 4 and Tableau
  • Conduct metric analysis to confirm we're tracking the right things as well as establishing baselines for key performance indicators.
  • Conduct funnel analysis and reporting build out through MySmile registration, Insurance Menu's, Interactive Plan Finder, etc..

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