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At Astellas, we strive to become a cutting-edge, value-driven life science innovator. This means working at the forefront of healthcare change to turn innovative science into VALUE for patients.

What sets us apart is our focus on patients, our pioneering innovation, our collaborative culture, and the passion of our talented people.

Making a positive impact on patients’ lives is the purpose behind everything we do. At Astellas, we are relentless in our pursuit of scientific progress and in tackling unmet medical needs, demonstrated by our legacy in oncology, overactive bladder and transplant and our impressive pipeline in women's health, blindness and regeneration, genetic regulation, immuno-oncology, mitochondria and targeted protein degradation.

About Us:

We are a global pharmaceutical company headquartered in Japan, with a team of more than 14,000 managing operations in approximately 70 countries around the world. We are in the Top 30 global biopharma company based on global revenues and are predicted to be one of the Top 10 Cancer Drug Makers of 2024 by Fierce Pharma.

In Canada, we are growing to meet the exciting opportunities realized by our legacy brands and rich pipeline of innovative treatments.

We are looking for candidates who will thrive in our entrepreneurial and empowering environment where talent and leadership flourish. Do your values align with our Astellas Way - patient focus, ownership, results, openness, and integrity? Then we would love to hear from you.

From the first day in role, everyone at Astellas has a responsibility for creating a brighter future for patients around the world. We nurture exceptional relationships with our employees to allow them to thrive, foster innovation, and deliver exceptional business results. We work to create a culture where our people feel empowered to pursue brave ideas and ambitious outcomes, to have the confidence to be accountable for a higher standard of performance and embody a competitive and solutions-oriented mindset.

Our expertise, science and technology make us a pharma company. Our open and diverse culture is what makes us uniquely Astellas.

Astellas Pharma Canada (APCA) is currently searching for a Senior Brand Manager Oncology reporting to Business Unit Head.

Description

Responsible for the creation, preparation, coordination and monitoring of comprehensive marketing plans for assigned products. Primarily entrusted with improving the competitive position of the assigned products in the market and observes closely the competitive situation, measuring the effectiveness of the planned strategies to assure that objectives of the assigned products are attained.

Essential Job Duties:

• Provides guidance, support and leadership to marketing personnel within the Business Unit, which may or may not include direct reports.

• Ensures development of long-term lifecycle management plan for assigned product including launch, growth and LOE strategies (where relevant) to maximize contribution.

• Develops Customer Value and market leadership strategy for the brand

• Manages day-to-day departmental operations including ongoing assessment and development of processes and practices to improve marketing effectiveness and efficiency.

• Leads cross functional team in the development of annual brand plan. Utilizes Marketing and Sales Research, prepares annual marketing programs for assigned products, which include analyses of market situations, problems and opportunities, the preparation of promotional strategies, sales forecasts and market share objectives. Establishes sales and market share objectives for assigned products; develops programs to achieve these objectives, and monitors their execution. Employs all elements of the tactical plans as specified in the brands’ marketing plans.

• Submits budget recommendations for assigned products and manages these budgets to forecast each year.

• Targets 10 to 15% of time in the field to obtain first hand evaluation of strategies and to keep abreast of changes in the marketplace.

• Supplies the representatives with promotional materials consistent with the Marketing Plan’s strategies and tactics to be used for the sole purpose of communicating to health care professionals the benefits and advantages of assigned products. Controls and reviews the effectiveness of the promotional plans on an ongoing basis and recommends changes as necessary to reach or improve upon the objectives. When possible the return on investment for various marketing projects is calculated.

• Verifies the text accuracy of promotional literature and materials and other elements associated with assigned products to assure conformance with the requirements of the Therapeutic Products Directorate of the Department of Health and Welfare, PAAB, Innovative Medicines Canada Code of Ethical Practices and Company policy.

• Collaborates with Medical Affairs to identify, design and deliver medical communications, Advisory Boards, Medical Education Programs in order to deliver value to customer and support brand growth objectives.

• Delivers product / brand training to field force. Co-ordinates with Business Unit Director, if applicable, in the preparation of comprehensive training manuals and programs.

• Acts as the lead partner for New Product Planning and new pipeline launches in designated Therapeutic Area.

• Collaborates with Manager, Patient Access and Government Affairs on development of pharmacoeconomic justifications and or analyses for federal/provincial and, if applicable, hospital jurisdictions.

• Attends all relevant medical conferences. Attends all sales and marketing meetings during the course of each year, presenting promotional strategies and marketing updates for assigned products when and where applicable.

• Interacts with Product Specialists, Finance, Regulatory, Customer Service Operations and Medical areas of Astellas.

• Stays abreast of marketing trends through continuous monitoring and assessment.

• Analyses new market opportunities and presents recommendations to senior management.

• Collaborates with Business Unit Director on the planning, coordination and execution of other assigned special projects and all brand strategic planning.

Qualifications

Required:

• University degree.

• Minimum five years commercial head office experience or equivalent with minimum of three years as Product Manager.

• Show creative ability to provide inspiration and motivation to the sales representatives in executing promotional strategies. The successful fulfillment of the job requires strong knowledge of field activities, disciplined judgment, technical background and the ability to effectively work with people.

• Proficient in Microsoft Office.

Preferred:

• Bachelor of Science

• Specialty sales experience

• Fluent in French

Working Environment

This position is remote and is based in Canada

At Astellas we recognize the importance of work/life balance, and we are proud to offer a hybrid working solution allowing time to connect with colleagues at the office with the flexibility to also work from home. We believe this will optimize the most productive work environment for all employees to succeed and deliver. Hybrid work from certain locations may be permitted in accordance with Astellas’ Responsible Flexibility Guidelines.

Additional Information

• Astellas Pharma Canada welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the hiring process.

• Astellas Pharma Canada requires full Vaccination against COVID-19 as a condition of employment. Reasonable accommodation to this policy may be granted for a valid accommodation request under human rights legislation.

• No telephone inquiries, in-person applications, or agencies please. While we appreciate all applications, only candidates under consideration will be contacted.

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Category Canada

Astellas is committed to equality of opportunity in all aspects of employment.

EOE including Disability/Protected Veterans