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Job Description:Job TitleIntegrated Marketing AnalystCollaborate with Innovative 3Mers Around the WorldChoosing where to start and grow your career has a major impact on your professional and personal life, so its equally important you know that the company that you choose to work at, and its leaders, will support and guide you. With a diversity of people, global locations, technologies and products, 3M is a place where you can collaborate with other curious, creative 3Mers.This position provides an opportunity to transition from other private, public, government or military experience to a 3M career.The Impact Youll Make in this RoleThis exciting role is in the fast paced Electronics Materials Solutions Division working with global colleagues. You will help develop the marketing analytics as the Division expert. You will analyze digital customer trends and demand generation performance metrics to develop strategic insights that improve campaign management practices to generate sales growth.As a Marketing Analyst you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative and diverse people around the world. Here, you will make an impact by:Analyze digital customer trends and demand generation performance metrics to develop strategic insights to improve campaign management practices to generate sales growthEstablish standardized KPIs; develop and execute monthly tactical and strategic metric dashboards; Elevate basic reporting to actionable insights to deliver sound and effective optimization recommendationsInterprets, collects and analyzes digital marketing data, then provides insights and action plans to help business partners drive performance against Key Performance Indicators (KPIs).Uses critical-thinking skills, conducts analysis of digital programs, and provides specific recommendations and actions to aiming at driving business results and growth opportunities, balancing them against their impact on customer value and market dynamics.Collaborate with business subject matter experts and corporate SEO leads to identify opportunities & provide recommendations for the optimization of content for organic searchLead audience segmentation and campaign launch reportingAssist business and integrated marketing team with audience targeting and A/B testing campaigns; Management of paid search campaignsCollaborate with interactive marketing to manage social campaigns, provide input for social media strategy and execute social media (paid) campaignsOther broader marketing analyst responsibilities as assignedYour Skills and ExpertiseTo set you up for success in this role from day one, 3M requires (at a minimum) the following qualifications:Bachelors degree or higher (completed and verified prior to start)Three (3) years of digital marketing or marketing analyst experience in a private, public, government or military environmentAdditional qualifications that could help you succeed even further in this role include:Five years of experience in a private, public, government or military environmentSkills include:B2B social media experienceB2B digital marketing experienceDetail-oriented with the ability to manage multiple projects simultaneouslyExcellent interpersonal communications skillsAble to work well independently or as part of a teamGlobal division requires this person to have a global mindset and the ability to work with colleagues around the worldAbility to work in a highly technical environment; experience marketing technical products to a technical audienceWork location:Hybrid Eligible (Job Duties allow for some remote work but require travel to Maplewood, MN at least 1 day per week)Travel: May include up to 5% domestic travelRelocation Assistance: May be authorizedMust be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).Responsibilities of this position may include direct and/or indirect physical or logical access o information, systems, technologies subjected to the regulations/compliance with U.S. Export Control Laws.U.S. Export Control laws and U.S. Government Department of Defense contracts and sub-contracts impose certain restrictions on companies and their ability to share export-controlled and other technology and services with certain "non-U.S. persons" (persons who are not U.S. citizens or nationals, lawful permanent residents of the U.S., refugees, "Temporary Residents" (granted Amnesty or Special Agricultural Worker provisions), or persons granted asylum (but excluding persons in nonimmigrant status such as H-1B, L-1, F-1, etc.) or non-U.S. citizens.To comply with these laws, and in conjunction with the review of candidates for those positions within 3M that may present access to export controlled technical data, 3M must assess employees' U.S. person status, as well as citizenship(s).The questions asked in this application are intended to assess this and will be used for evaluation purposes only. Failure to provide the necessary information in this regard will result in our inability to consider you further for this particular position. The decision whether or not to file or pursue an export license application is at 3M Company's sole election.Supporting Your Well-being3M offers many programs to help you live your best life both physically and financially. To ensure competitive pay and benefits, 3M regularly benchmarks with other companies that are comparable in size and scope.Chat with MaxFor assistance with searching through our current job openings or for more information about all things 3M, visit Max, our virtual recruitingApplicable...Equal Opportunity Employer - minorities/females/veterans/individuals with disabilities/sexual orientation/gender identity